Story-Story
A color-coded landing page and brand UI for an influencer marketing platform that brings discovery, monitoring, saved content and campaigns into one workspace.
Influencer marketing had become a multi-tool problem
Teams were switching between discovery tools, social monitoring, content libraries, spreadsheets and reporting dashboards just to manage one campaign. Story-Story needed a single platform that felt powerful enough for modern marketing teams without feeling complex or corporate.
The goals: one connected workflow, playful but professional, clear and ready to convert.
Making SaaS feel more alive
Most influencer marketing tools feel muted, technical and interchangeable. We explored a more expressive direction: saturated color, confident typography and real product UI at the center of the story.
One platform, four jobs, four visual identities: Discover, Monitor, Every Story and Manage each got their own color, so people understand where they are and what the platform helps them do. Structure came first and color second, the full landing page tells the product story from first impression to the final call to action, pricing stays simple with three clear tiers, and the system holds together on every screen.
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